Test Flight Event Stories
See the Archery Buisness magazine story MAKING WOMEN WELCOME: FOCUS ON THE FAMILY by Patrick Durkin. This is a wonderful story that includes Shoot Like A Girl's CEO, Karen Butler.
Test Flights 2010
Day 1 - This year we decided to take Shoot Like A Girl on the road to Reno for the Rocky Mountain Elk Foundation’s National Elk Camp. Although I have been a Life Member of the RMEF for many years and am a lifelong elk hunter this was the first time I had been to Elk Camp. It was a grand experience.
Day 2 - Friday-The morning began at 6 am with the sound of an elk bugling just outside the hotel. Unfortunately it wasn’t a bull, just some of the boys from Bugling Bull Calls practicing in anticipation of the upcoming Elk Calling World Championships on Saturday. No elk but still a great way to wake up. It proved to be a fore shadow of the great day to come. As the doors opened for the second day of the trade show we began getting lots of women coming to the booth for Test Flights and to browse the selection of women’s hunting clothing. After an hour or so I was amazed to see Taylor and Kerry Earnhardt walking towards our booth. As Karen was busy conducting a test flight, I introduced myself to them and talked to them about Shoot Like A Girl and what we are all about, but both Taylor and Kerry had visited the website and knew all about Shoot Like A Girl’s mission. Both are avid hunters and are very supportive of women in the outdoors. Taylor was eager to try out the bows in the Test Flight. It was obvious that both of them are very committed to preserving their father’s legacy as an outdoorsman and believe in the participation of women in hunting. Kerry’s wife is a dedicated shooter and his young daughter now sports one of our t-shirts. Eventually we had an opportunity to speak with Teresa Earnhardt about Shoot Like A Girl and the mission to increase women’s participation in the shooting sports and the outdoors. The Earnhardt’s are very supportive of the concept and we are looking forward to a possible collaboration between our organization and theirs. Karen put Taylor through the Test Flight. She has exceptional breath control which Karen commented on. Taylor’s response, “My dad taught me.” Apparently he was a great teacher because she has an excellent shot.
Day 3 & 4 - Saturday-So many booths, so little time! The number of exhibitors at the Elk Camp was amazing and there were so many great products to look at. Unfortunately we were so busy we were only able to break away for very short periods of time. During the day they conduct numerous seminars and auctions. Seminars this year included horse packing, calling, dutch oven cooking, bullet selection/handloading, hunting optics selection and skinning an elk. In addition there was a “Becoming An Outdoorswoman” seminar and a Kids Camp. Among the items auctioned this year was a mule, which went for $31,000 and a Silver Lab puppy, named Reno, who sold for $7,000. You read that correctly a Silver Lab!!! They are now being bred and are beautiful. Reno was the superstar of the event, by the time he was presented for auction he had quite the fan base and boy did he know he was a star. Congratulations to Lori and Roger Young of Lori’s Labradors from Whitehall, Montana (www.lorislabradors.com). Over the years they have donated 14 pups to RMEF and Ducks Unlimited.
Louisville Test Flight 2009
Shoot Like a Girl has put nearly 150 women through their first two Test Flights for women! Of these women approximately 27 percent were brand new shooters! The Test Flights are designed to give women the opportunity to test multiple bows and see which bow is best for them. The company has partnered with BowTech, Diamond by BowTech, Hoyt, Mathews, Martin Archery, Alpine Archery, Limbsaver and Lancaster Archery Supply to bring women a large selection of bows to shoot and empower them to purchase their equipment with confidence. Top
Vegas Test Flight 2010
Thanks to everyone who visited our booth at the World Archery Festival in Las Vegas! We were humbled by the warm reception and gratitude we received from all the ladies who stopped by. We are definitely on the right track. Top